Moslon Coors Lenny Kravitz Private Concert | Gravel Experiential
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CASE STUDY

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LENNY KRAVITZ PRIVATE CONCERT

LAS VEGAS, NV 
CAESAR'S PALACE

We orchestrated a remarkable finale for the MolsonCoors Distributor Conference held at Caesar's Palace in Las Vegas. Our mission was to transform the outdoor pool area into an unforgettable concert venue for a private performance by renowned rock legend, Lenny Kravitz. Despite the tight timeframe of just 63 hours from load in to load out, we successfully constructed a custom deck over the expansive pool, complete with a tailor-made performance stage featuring 822 feet of metal truss, 60 strobe lights, 135 moving lights, and top-of-the-line audio equipment to deliver a true rock and roll experience. A dedicated team of 250 crew members worked tirelessly day and night to make this vision a reality. 

PROGRAM TYPE

Corporate Event

 

SERVICES RENDERED

Venue Selection + Management
Spatial Design
Event Production
Technical Oversight
Staffing
Event Look + Feel, Branding
Floorplans
Project + Budget Management
Permits

GALLERY

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