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CASE STUDY

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DISTRIBUTOR CONFERENCE

LAS VEGAS, NV
CAESAR'S PALACE

We designed and fabricated 21 custom spaces to highlight current brand-specific programs and campaigns for MolsonCoors. Conference guests were not only able to connect with each other within the space, but interact with each of the brands to learn more about new flavors, tools and partnerships that ultimately help distributors sell more beer over the course of the year. Attendees spent more time in the reception than in previous years resulting in more meaningful connections with the MolsonCoors brands and employees.

PROGRAM TYPE

Brand Showcase

 

SERVICES RENDERED

Creative Strategy
Experiential Design
Venue Selection + Management
Spatial Design
Project Management
Event Production
Technical Oversight
Guest Experience
Vendor Procurement +
F+B Management
Transportation
Brand Ambassador
Staffing
Content Management
Signage and Wayfinding
Floorplans
Design + Fabrication
Social + N
etworking Activities
Project + Budget Management
Permits

GALLERY

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