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bicycle playing cards launch party blue and pink white lounge furniture

CASE STUDY

Bicycle gray logo

NFT LAUNCH

NEW YORK, NY

LUME STUDIOS

Gravel Experiential was thrilled to collaborate with this bestselling playing card brand to launch their first-ever NFT collection featuring the brand’s iconic cards transformed 1000 years into the future by artist Adrian Valenzuela. This incredible event featured future forward food and drink, mesmorizing magic tricks and entertainment and incredible NFT visuals projected on all surfaces of the venue.  Guests and influencers were treated to a fireside chat with the Bicycle CEO, CMO, and other leaders.

PROGRAM TYPE

Consumer Event

Media Event

SERVICES RENDERED

Venue Management

Spatial Design

Project Management

Event Production

Technical Oversight

Guest Experience

Vendor Procurement + Management Brand Ambassador Staffing

Event Strategy

Design + Fabrication

VIP Handling

Entertainment

GALLERY

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